IT Cosmetics Illuminating CC Cream | Review

I think just about everyone and their cat are raving about this beauty at the moment and if you’re a blogger or follow bloggers then you’ve probably heard of it already. Boots have started selling it and basically, Instagram has been aaaall over this all singing all dancing does everything CC cream!

I placed an order on Boots as soon as I saw it was available but the original was out of stock in my shade so I opted for the illuminating one instead and I’m not disappointed! I ended up going for the shade Light because Extra Light was out of stock. I think the extra light would have been a better match for my natural skin tone which is literally as pale as pale gets. I need to go up a couple of shade since fake tanning though so I’ve been using this as a concealer a lot lately! I love how well it covers my eye bags which are pretty colossal in all honesty so that’s a miracle in itself.

I do prefer a glowy base over matte these days although teenage me would be shaking her head in disappointment because matte used to be my thang. There once was a time where I didn’t use anything that wasn’t matte, I think satin was a glowy as I got back in the day. Now, however, it’s all about the glow but I do find that illuminating foundations tend to mean glitter and shimmer which can be a bit much sometimes.

Don’t get me wrong, I do love my trusty Rimmel Wake Me Up foundation which has been my go-to summer foundation for many years and that is shimmer city on steroids but I still love the way it looked but sometimes too much shimmer can be a bit much, you know? This illuminating CC cream though is like nothing I have ever used before! It is amazingly illuminating without being shimmery or glittery…I know! There are no visible shimmer particles in the product even when blended, it just leaves a glowy almost metallic subtle sheen.

So, what’s the hype?

I feel like I’ve gone back 5 years and it’s the BB cream hype all over again! If you’ve been around the beauty blogging world for that long then you’ll know what I mean. Anyway, the CC in CC cream stands for colour correcting but let me just stop you right there because it does a whole lot more than that. This beauty can be used as a moisturiser, anti-aging serum, concealer, foundation and sunscreen making it perfect for the summer too. The SPF rating is 50+ so no risk of looking like Dr Alex from Love Island wearing this baby!

The packaging

Okay so let’s talk about this, shall we! I’m going to put it out there that while I like the design – it’s very unique to the market and stands out well, all the good points for the aesthetics, the quality of the tube is pretty disappointing considering this costs £30. It’s very plasticky and the pump feels rather low in quality when you take into consideration you can get a NARS foundation for pretty much the same price with a glass bottle and a pump that is built to last. If I had never heard of the brand before and was asked the price range purely by looking at the packaging I’d say it was on par with high street brands. That being said, however, as I said the design is unique and interesting so in that respect – great work! I would prefer a nicer pump though.

The Consistency

The consistency is very much of a BB cream rather than a foundation. It’s a lot more like a moisturiser in terms of texture which means it’s a lot easier to get an even coverage because it doesn’t dry or cling to creases whilst you’re applying it. I’ve been using my Real Techniques Stippling Brush and Face Brush to apply this but I think I like how the synthetic fibers of the Stippling Brush work best. I think a beauty blender could work really well for this too if that’s your jam but I prefer using a stippling motion then go in with your regular old circular brush strokes to blend it all in. IT Cosmetics have a Heavenly Skin CC+ Skin-Perfecting Brush #702 which is designed to apply this base perfectly. I kinda want it but the price tag is pretty hefty at £34.

Left: Blended | Right: IT Cosmetics CC Cream in Light

The Scent

I’m going to include this because a lot of the time this doesn’t get mentioned in reviews and I’m quite picky with scents when it comes to make-up. This has quite a light, refreshing ginger scent to it. It’s not overpowering at all and doesn’t last long. I actually love it quite a bit, especially during this horrendous hayfever season.

The Coverage

It tells you to add 1-2 pumps depending on your coverage needs and bearing in mind you can use it for pretty much anything ranging from a suncream to full coverage. I mainly use it as a concealer or a medium to full coverage base. I’m not a huge fan of really light bases because I do have quite a bit of redness on my one cheek that I like to cover up and light coverage doesn’t do that for me. I’d say you can achieve a good, full coverage base with 2 pumps, less if you really prep your face.

The creamy almost gel-like consistency makes it easier to blend so you don’t lose as much into your brush. With my other foundations, I tend to use the same amount really so that seems pretty standard to me. I also find that it feels a lot lighter on the skin even when I’ve gone for full coverage which is amazing for me because I hate that heavy feeling some foundations give to the skin.

The longevity

This definitely lasts for me, I find it doesn’t transfer as much as some other foundations I’ve tried and even when it’s built up to full coverage I don’t get that tell-tale cakiness or clinging to any dry patches which I haven’t been able to find in a foundation for such a long time. I do have quite an oily T zone so any base I use tends to need touching up with a powder near the end of the day although I did find with this, even though it’s the illuminating version, it didn’t make me as oily as other glowy foundations…looking at you Rimmel Wake Me Up. With that my face looks like an actual slip hazard whereas this, I can get away with just powdering my nose once after around 6-8 hours which is pretty good going for me, especially in this heat. I think the trick is making sure you use a good primer and prep your face first.

Is it worth the price tag?

You know what, I think it might be. It’s definitely one of those products you fall in love with then die a little inside whenever you need to repurchase it. I think they could do a lot better with the packaging because of the points I mentioned before and also unless you’re going to cut it open then I think there would be quite a lot of wastage although being fair, that happens with most make up products. Aside from that, it’s such a versatile product, I really love how soft my skin feels after using this, it’s almost as if I’ve applied a plumping face mask rather than a make up base which is another reason I think the price tag is justifiable. All in all, I love it…a lot and this is definitely one I reach for every day now and I’m kind of intrigued but the original version now too, I think that’s my next stop after I’ve used the illuminating version up!

Have you tried the IT Cosmetics CC cream? What did you think?

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21 Comments

  1. July 5, 2018 / 7:37 pm

    This sounds wonderful! A real magic cream! I think I might need to invest in some next time I go shopping for makeup!

    • July 6, 2018 / 4:30 pm

      It’s a cracking little cream is what it is! I love it a lot! x

  2. July 6, 2018 / 7:26 am

    I definitely want to try this CC cream! I do hear that the shade range is not that big so that is a little disappointing!

    Sarah
    http://www.sarahaurorax.com

    • July 6, 2018 / 4:30 pm

      Yeh there aren’t a lot of shades but I find that it does sort of adjust a bit quite like a BB cream! x

  3. July 6, 2018 / 12:02 pm

    I’ve tried the original CC Cream but not the Illuminating version! As much as I loved the coverage and ease of applying even the lightest shade was too dark for my ghostly skin 🙁 I’d be intrigued to see if the illuminating version is lighter though!
    You are right about the packaging, I’d never thought about the fact it’s the same price as a Nars foundation!!
    PaleGirlRambling xo
    http://palegirlrambling.co.uk

    • July 6, 2018 / 4:27 pm

      I think the extra light would have been a great match for my winter skin! The light was just that shade too dark but with a slight tan it was perfect! x

  4. July 6, 2018 / 12:36 pm

    This post is EVERYTHING! So detailed, so informative and so you!! I love B.B. creams they literally changed my whole beauty regime. I need to try this CC cream like yesterday!

    • July 6, 2018 / 4:26 pm

      Thank you so much! You do need to try it! It’s a game changer! x

    • July 9, 2018 / 9:35 am

      It’s a good ‘un! I just wish the packaging was a bit more glam for the price but the product itself is amazing! x

  5. July 7, 2018 / 12:24 pm

    I’ve been looking for a good CC cream to wear instead of a foundation, this one definitely sounds worth investing in. I’m all about illuminating products so that would be my first choice.
    Sharon xx

    rosieloveslife.co.uk

    • July 9, 2018 / 9:33 am

      I really love it! It’s so versatile and the coverage I’ve found is great whatever you’re wanting! x

  6. July 8, 2018 / 7:25 pm

    I love the CC cream more lately since I’ve found a primer that stops me getting oily with it but I still think £30 is so much for what it is! It’s not got the best coverage, I would give it a 5/5 if they knocked a tenner off the price I think x

    • July 9, 2018 / 9:32 am

      It’s the Illamasqua Skin Base all over again for me, I love it a lot but the price kills me thinking about having to repurchase it, haha x

  7. Heather
    July 9, 2018 / 12:56 am

    This looks great for the summer months! I remember the B.B. cream hype, wow I feel slightly old now! Will definitely have to give this a try one day or pick up a sample as like you I have ghostly white skin!

    Heather | x Highland Beauty

    • July 9, 2018 / 2:29 pm

      Whaaaat! I need that for the winter for sure! x

  8. July 9, 2018 / 11:02 am

    Why am I only now finding out Boots is selling IT Cosmetics?! I’ll definitely have to go and try some products out now! Xx

    Lauren | laurenjcole.wordpress.com

    • July 9, 2018 / 2:29 pm

      They’ve not long started selling them to be fair but they’re so good! x

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